Inspired by Coca-Cola's timeless Hilltop ad, we worked its creator, Harvey Gabor to re-imagine the commercial for the digital age.
To do this, we created web-enabled vending machines that let everyone "Buy the world a Coke."
This experience showed that a little gesture of friendship between two strangers can create more harmony in the world. You can decide where you want to send a Coke by selecting one of many machines located around the globe then add a custom video or text message to personalize their Coke delivery.
A dynamic video with Google Maps, Street View, and composite motion graphics shows the Coke's journey from the viewer's current location to the vending machine across the globe.